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THE SPORTS BUSINESS CLASSROOM IS A MODERN TRAINING AND EDUCATIONAL EXPERIENCE UNLIKE ANY OTHER

Taking place at the Thomas & Mack Center and Cox Pavilion in Las Vegas, NV., the Sports Business Classroom consists of two immersive educational programs that will give both aspiring and seasoned basketball professionals from around the world the opportunity to learn from top sports executives in a one-of-a-kind training environment.

SPORTS BUSINESS CLASSROOM SESSIONS:

GENERAL SESSION:
THE BUSINESS OF BASKETBALL

Students who are accepted into this program will get an inside look into the world of sports and the intricacies of the business of basketball, all while in an ideal setting conducive to learning the subject matter.

This program’s curriculum will focus on the following subjects:

Students accepted into this program will be exposed to all of the above curriculum from teachers and speakers who are at the forefront of the subject matter (see 2016 speakers).

The last two days of the program will consist of practical application of the subject matter of the student’s choosing at the Las Vegas Summer League.

CLICK HERE FOR PROGRAM DETAILS

EXECUTIVE SESSION:
LEAGUE SALARY CAP DEEP DIVE

Led by cap expert Larry Coon, this intensive program is only available to league / team personnel, agents and accredited media.

For more information about the Sports Business Classroom Executive Session please contact us at rhoda@sportsbusinessclassroom.com.

CLICK HERE TO EXPRESS YOUR INTEREST IN THIS PROGRAM

WHY IS THE SPORTS BUSINESS CLASSROOM DIFFERENT FROM OTHER EDUCATIONAL PROGRAMS?

The Sports Business Classroom brings together top industry experts to create an educational experience that features both in-classroom and on-the-job training at the Las Vegas Summer League. Participants in the Sports Business Classroom will have the unique opportunity to learn and work side by side with hand-picked sports and media executives from around the world. 

  • Learn, network and interact with sports industry personnel in a relaxed environment
  • Obtain exclusive credential access to five days of the Las Vegas Summer League and exclusive events not open to the public
  • Based on performance during the Sports Business Classroom, a minimum of two (2) jobs will be offered to work at the following Las Vegas Summer League
  • Apply what you learn in hands-on excercises and training at the Thomas & Mack Center and Cox Pavilion, while gaining valuable tips and feedback from sports industry professionals
  • Learn from sports industry professionals and gain unique insights about their jobs, career paths and the hiring process

WHO IS THE SPORTS BUSINESS CLASSROOM DESIGNED FOR?

  • Individuals who want to pursue their dream of working in sports
  • Students who are looking for an opportunity in sports & want to prove they have what it takes
  • Current sports industry professionals who want to expand upon their existing skillset
  • Individuals who have a passion for learning & growth

PROGRAM EMPHASIS:

LEAGUE SALARY CAP

Every student participating in the Business of Basketball program will choose an emphasis, which will be their focus for the last two days of the program.

The League Salary Cap emphasis will be led by Larry Coon, a noted authority on the subject. This program emphasis is for those accepted into the Business of Basketball program who want to learn more about the salary cap, trade rules, and managing long term team strategy.

Students accepted into this program will sit alongside and learn the same material as agents, team personnel and accredited media who are enrolled in the Executive Session.

LEAGUE SALARY CAP TOPICS INCLUDE:

– Salary Cap Concepts and History
– The Rationale & Functioning of the League Salary Cap
– Leveling the Playing Field – Luxury Tax and Revenue Sharing
– Managing Rosters – Team Salaries, Player Contracts and Exceptions
– What Goes Into Player Contracts

“The opportunities that I’ve encountered here have been amazing, there are no other words to describe it besides amazing because I would not have these opportunities anywhere else.  It’s very immersive and if you’re looking to gain knowledge that you aren’t going to get anywhere else you should definitely enroll to it next year.”

Bianca Anchodo

“I’ve loved being able to be with a lot of like minded individuals who are very enthusiastic about the NBA, but a larger part of it has been the networking opportunities that have been presented to us; whether it’s been a scouting and analytics professional teaching us the growth of analytics and its place in sports now, an NBA GM or Assistant GM, or a scouting director that I’ve gotten the opportunity to pick their brain and find out more about what goes into being an NBA scout and working for an NBA franchise.”

Edwin Blebu

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PROGRAM EMPHASIS:

TEAM VIDEO, SCOUTING & ANALYTICS

Every student participating in the Business of Basketball program will choose an emphasis, which will be their focus for the last two days of the program.

Few people in the world are as in touch with the intricacies of the NBA as the guys in the video room. The video room is considered the nerve center for the coaching staff and for scouting opposing teams- it is also where many of today’s NBA GMs, coaches and scouts got their start.

Students who choose this emphasis will hear from basketball professionals about what goes on in the video room and learn about best practices in video, analytics and scouting from top executives working in those positions.

Students will be assigned video room work, scout live games, file reports, and receive live feedback from pro basketball scouts, analysts and video coordinators during live training exercises.

2015 VIDEO, SCOUTING AND ANALYTICS SPEAKERS INCLUDED:

Scouting-and-Analytics-Speakers

“Giving us the opportunity and chance to be in front of top executives that are in the industry, specifically the NBA, it’s been amazing, a great experience thus far and I look forward to making some great relationships and continuing to build on them in the next weeks and years and so on.  It’s a great chance to meet executives within the sports industry especially pertaining to the NBA, great speakers that can tell you first hand how to get into the business and how they got in the business.”

William Jones

“It’s a great opportunity to learn from the minds that you admire and read about all the time. There’s no better place in the world they could be doing this right now.  They wanted us to sit in these classrooms and then go upstairs and there’s six scouts surrounding us and willing to talk to us and people are friendly, probably because its Vegas and everybody is happy in general. The setting is unreal, you walk up and see the top ten draft picks and you’re sitting with, rubbing elbows with GM’s of the teams that picked them, it’s unreal.”

Saagar Sarin

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PROGRAM EMPHASIS:

SOCIAL MEDIA, PR & DIGITAL BRANDING

Every student participating in the Business of Basketball program will choose an emphasis, which will be their focus for the last two days of the program.

Digital and social media has changed the landscape of sports. Online engagement and tools such as Facebook, Twitter, Instagram & Snapchat have had a major impact on how fans interact with teams, athletes and sporting organizations.

Students who choose this emphasis will be exposed to the opportunities in this rapidly expanding and increasingly important area of sports marketing. Students will participate in live training exercises and spend time with digital marketing personnel in different areas of sports to learn how digital media is being used to engage with fans and influence brand perception.

2015 SOCIAL MEDIA, PR & DIGITAL BRANDING SPEAKERS INCLUDED:

Social-Media-and-PR-Speaker

“The opportunities that I’ve encountered here have been amazing, there are no other words to describe it besides amazing because I would not have these opportunities anywhere else.  It’s very immersive and if you’re looking to gain knowledge that you aren’t going to get anywhere else you should definitely enroll to it next year.”

Bianca Anchodo

“I’ve loved being able to be with a lot of like minded individuals who are very enthusiastic about the NBA, but a larger part of it has been the networking opportunities that have been presented to us; whether it’s been a scouting and analytics professional teaching us the growth of analytics and its place in sports now, an NBA GM or Assistant GM, or a scouting director that I’ve gotten the opportunity to pick their brain and find out more about what goes into being an NBA scout and working for an NBA franchise.”

Edwin Blebu

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PROGRAM EMPHASIS:

TV / BROADCAST PRODUCTION

Every student participating in the Business of Basketball program will choose an emphasis, which will be their focus for the last two days of the program.

Advancements in communication and broadcast technologies are what allow people around the world to share in the experience of major sporting events.

Broadcast & media rights sales are also one of the key revenue sources for most major sports.

Students in this section will learn from media executives about the intricacies of different broadcast platforms, learn about media rights deals and packaging as well as how media rights influence other organizational revenue streams.

2015 TV, ONLINE AND IN-ARENA BROADCAST SPEAKERS INCLUDED:

TV, Online & In-Arena Broadcast Production 2015 Speakers

“Giving us the opportunity and chance to be in front of top executives that are in the industry, specifically the NBA, it’s been amazing, a great experience thus far and I look forward to making some great relationships and continuing to build on them in the next weeks and years and so on.  It’s a great chance to meet executives within the sports industry especially pertaining to the NBA, great speakers that can tell you first hand how to get into the business and how they got in the business.”

William Jones

“It’s a great opportunity to learn from the minds that you admire and read about all the time. There’s no better place in the world they could be doing this right now.  They wanted us to sit in these classrooms and then go upstairs and there’s six scouts surrounding us and willing to talk to us and people are friendly, probably because its Vegas and everybody is happy in general. The setting is unreal, you walk up and see the top ten draft picks and you’re sitting with, rubbing elbows with GM’s of the teams that picked them, it’s unreal.”

Saagar Sarin

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