MAKING YOURSELF ESSENTIAL WITH CREATIVE STRATEGIST AT FRESH TAPE MEDIA AVALON KOENIG
Avalon Koenig is a content creator who specializes in run-and-gun style videos. Despite getting into the sports video production world with hardly any experience and very little guidance, she was able to grow her skills rapidly through hours of hard work, sacrifice, and dedication. The grind she’s put in is indicative of her passion, which jumps out in this interview. Avalon is an artist, who is in this craft because video is her medium of choice. After starting out as the sole video person for the entire athletic department at the University of San Diego, she moved on to the creative agency Fresh Tape Media. Here she’s had the opportunity to create content for some of the biggest events in sports, including the Super Bowl, College Football Playoffs, MLB All-Star Games, and Pro Bowl Riding World Championships.
In today’s episode Avalon shared with us her career journey. She’s had quite the ride, from her early days making GoPro videos of her rowing team to nearly getting stomped on by a bull at the PBR World Finals. One constant theme surfaced throughout all her stories – she wouldn’t be where she was today without the sacrifice of long hours, working for little to no money, that allowed her to hone her craft.
Connect with Avalon Koenig:
Instagram: @thatvideogal
Twitter: @ThatVideoGal
LinkedIn: Avalon Koenig
SHOW NOTES
- Avalon’s Videos
- PBR Cribs Tour
- PBR Intro Videos
- Super Bowl LII
- College Football Playoff shoot with Fresh Tape
- 1st NASCAR shoot with Fresh Tape
- USD Baseball Team Intro Video on Mission Bay
- USB Basketball Team Intro Video on Mission Bay
- Pop Song Rowing video
- First Rowing Video
Avalon’s Inspirations
- Greg Marsh
- Max Huggins
- Andrew Stewart
- Fresh Tape Media
- Austin Koon
- Jared Kleinstein
- David Kushner
- Emily Johnson
- Maddy Williams
- Carly Gough
- Sam Frost
- Liam Conrad
- Sam Lutz
- Diamond View
- Elite Edge
Equipment mentioned
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